Tools of the Trade

A series of short portraits featuring subjects discussing their line of work and the tools they can’t live without. Across a wide cross-section of skill-sets and vocations, these vignettes are unified by the theme of tools (read: products) as connectors between users and tasks by presenting narratives that speak to how these tools make users feel rather than simply how they function.

Click on the thumbnails below to view.

Directed by Michael Jacobs and Ryan Simon, with Red One cinematography by Mike Gioulakis.

		Camille Pradel Helicopter Pilot				Darren Foster Photojournalist
		Christian Toxboe Gelato Chef				Florence Hartigan Musician
		Matt Woods Lawyer				Karo Berberyan HVAC Technician